Instagram and WhatsApp's latest new feature Muse explained: How to use Meta’s personal AI agent to handle

Meta has introduced a new feature called Muse, a personal AI agent that can be used on Instagram and WhatsApp. This feature is designed to handle various tasks, making it easier for users to manage their online presence. The introduction of Muse is a significant development in the field of social commerce, as it has the potential to change the way users interact with these platforms.

The introduction of Muse matters for social commerce because it can help businesses and creators to better manage their online presence and engage with their audience. With Muse, users can automate tasks such as responding to messages and posting updates, freeing up time to focus on creating content and building their brand. This can lead to increased productivity and efficiency, ultimately driving sales and revenue.